Is TikTok still good to grow on in 2026, or is it getting too crowded now?

[Execusp]

Lately, I’ve noticed a lot of creators saying their reach is down and their growth is slower than last year. But at the same time, some new pages still go viral really fast.
What has your experience been like on TikTok recently?

 

[WalkerWunder]

Growing now feels harder to guess. Big viral videos still happen, but posting often with strong starts and keeping people watching matters more than just picking the right time.